November 23 is the international professional holiday of image consultants. Image consultants are involved in the lives of many people every day: they add confidence in difficult moments of life, reveal the personality, bringing the inner “filling” to the surface, teach us and convince us that true beauty is in every person.

The celebration was first held in 2012 in Mexico, where many universities offer degrees in image, at the initiative of AICI members Manolo Trujillo and Hildeberto Martínez. AICI is the International Association of Image Consultants, which is a non-profit, leading and largest professional association of personal and corporate image consultants worldwide. The organization is engaged in raising the professional level of consultants and popularizing this profession. It was through a formal vote by the AICI Board of Directors in February 2013 that it was decided to launch this initiative on a permanent basis and to keep the date chosen by the two Mexicans.